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 OLD SCHOOL BMX ULTRAMAX CRANKS FLIGHT PROFILE VINTAGE RARE $1,000.00 Time Remaining: 16d 20h 37m Buy It Now for only: $1,000.00 |
 Profile Bmxcranksbossgthutchharobullseyedgcooks $799.00 Time Remaining: 20d 18h 58m Buy It Now for only: $799.00 |
 OLD NEW SCHOOL RETRO BMX PROFILE 180 BOX CRANKS SKYWAY BULLSEYE REDLINE HUTCH $499.99 Time Remaining: 2d 14h 51m Buy It Now for only: $499.99 |
 Rare Chrome PROFILE 3 PIECE CRANKS 180MM SEALED BEARINGS Old School BMX Three $499.99 Time Remaining: 19d 21h 16m Buy It Now for only: $499.99 |
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 PROFILE ELITE BMX MINI HUBS 28 HOLE FITS REDLINECRUPIBOSSGT $439.00 Time Remaining: 21d 18h 24m Buy It Now for only: $439.00 |
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 PROFILE TOTEM 14MM 3 8 AXLES CASSETTE GUNMETAL BMX HUBSET $347.00 Time Remaining: 7d 23h 16m Buy It Now for only: $347.00 |
 OLD SCHOOL BMX USA MACHINE WORKS PEDALS HUTCH BULLSEYE JP CRUPI REDLINE PROFILE $299.99 Time Remaining: 2d 14h 52m Buy It Now for only: $299.99 |
 PROFILE SS MINI RHD 9T 14MM 3 8 AXLES CASSETTE BLUE BMX HUBSET $299.95 Time Remaining: 5d 23h 22m Buy It Now for only: $299.95 |
 ODYSSEY BLACK WIDOW 3 PIECE CRANKS 180MM Blue PROFILE CHAINRING Old School BMX $299.99 Time Remaining: 16h 42m Buy It Now for only: $299.99 |
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 gt bmx profile 180 cranks fit haro hutch redline $250.00 Time Remaining: 3d 19h 12m |
 Profile BMX Cranks 175mm with Ti Spindle Black no BB $238.93 Time Remaining: 16d 22h 24m Buy It Now for only: $238.93 |
 PROFILE RACING TOTEM 14MM AXLE CASSETTE GUNMETAL BMX HUBSET $223.00 Time Remaining: 7d 23h 19m Buy It Now for only: $223.00 |
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 Profile BMX 20 Custom Wheelset w Double Butted Spokes + Ti parts Bike Wheels $190.00 Time Remaining: 2d 12h 26m |
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 REVENGE COMPLETE WHEEL SET WHEELS BLACK FRONT BACK 9 TOOTH PROFILE FIT SM BMX $159.00 Time Remaining: 20d 22h 30m Buy It Now for only: $159.00 |
 Profile Mini BMX front Hub 10mm axle 36 hole BLACK $137.58 Time Remaining: 3d 7m Buy It Now for only: $137.58 |
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 SUBROSA BITCHIN CRANKS BMX BIKE BICYCLE 175mm FIT SM PRIMO PROFILE MATTE BLACK $159.99 Time Remaining: 7d 20h 22m Buy It Now for only: $159.99 |
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 SUBROSA BITCHIN BMX BICYCLE CRANKS 165mm FLATLAND KHE PRIMO PROFILE DK FLY BLACK $159.99 Time Remaining: 17d 3h 13m Buy It Now for only: $159.99 |
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 SUBROSA CRANKS 175mm BMX BIKE PROFILE MATTE WHITE NEW $159.99 Time Remaining: 20d 18h 23m Buy It Now for only: $159.99 |
 SHADOW TORRID V2 3 PIECE BMX BICYCLE CRANKS 175mm STOLEN PROFILE MATTE ORANGE $159.99 Time Remaining: 23d 18h 14m Buy It Now for only: $159.99 |
 SUBROSA BMX BICYCLE 3 PIECE CRANKS 165mm FLATLAND KHE PROFILE HARO PRIMO BLACK $159.99 Time Remaining: 24d 19h 59m Buy It Now for only: $159.99 |
 Profile BMX Race Crankset 175mm White no BB $165.00 Time Remaining: 26d 14h 14m Buy It Now for only: $165.00 |
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 SHADOW RAPTOR CASSETTE 36h HUB RHD 9t BMX BIKE PROFILE PRIMO STOLEN DK GT BLACK $154.99 Time Remaining: 15d 5h 37m Buy It Now for only: $154.99 |
 Profile BMX Race Crankset 175mm Black no BB $149.95 Time Remaining: 16d 22h 24m Buy It Now for only: $149.95 |
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 PROFILE RACING BMX CRANK SET 180mm FITS REDLINE CRUPI GT $159.99 Time Remaining: 29d 2h 5m Buy It Now for only: $159.99 |
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 FIT BIKE CO BMX CRANKS WHITE 175 MM SM PROFILE BMX $144.00 Time Remaining: 3d 3h 8m Buy It Now for only: $144.00 |
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 BULLSEYE BMX 53mm RACEWORKS STEM SM THOMSON LDC HUTCH PROFILE REDLINE $139.99 Time Remaining: 2d 14h 56m Buy It Now for only: $139.99 |
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 PROFILE RACING SS MINI 36H 3 8 AXLE POLISHED FRONT BMX HUB $115.00 Time Remaining: 8d 11m Buy It Now for only: $115.00 |
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If You Want to Start a Skateboard Company Here Are Some Things to Consider
Years ago you had a handful of skateboard companies and brands that ruled the streets at every demo, skate shop and contest. Starting a new skate company then was risky; and still is! Back then, this sport was not acknowledged as a sport but more so frowned upon. Now, things are a bit different and skating is anywhere and everywhere. Skate parks are finally popping up at the speed we wanted to when we where little kids. Skateboard shops have become a dime a dozen. It is still a relatively young sport compared to many others out there. Many skate industry enthusiast want to launch their own brands but there are some serious questions you have to ask yourself before you venture out and do:
1. Is it Unique? You have to be realistic when asking yourself this. There is a tremendous amount of clutter in every industry now and your brand absolutely needs to stand out. You have to bring something new to the table that just hasn't been done. It is imperative that your brand reflects this uniqueness at first glance. Try taking a different spin because these days you really have to.
2. National or Regional? Do you want to take your brand to Hong Kong and back? Or do you just want your brand to blow up on the streets of your home town? Try getting some of your gear out to your immediate surroundings and see how it responds. If you see chatter start building on your brand than start saving so you can widen that network. Remember the wider the network the more investment and capital you will need to be visible.
3. Get Yourself Online: Find a buddy or someone to build you a nice looking website. Get your friends to put one of your logo shirts or hats on and put together a team photoshoots for the site. Most of your audience is online; it will be important that you build a following online as well as on the streets. Launching an ad in Transworld might not happen right away so you have to figure out other ways for people to see you. You will want to be visible on every social profile out there. Start connecting with other skaters!
4. Research: Before you start your skate brand research the cost's associated in getting decks printed and t-shirts made. If you are going to be starting off with smaller quantities of product it will be a bit more expensive per unit but if you hunt around you will be able to find suppliers. You might want to purchase a handful of blank decks and get decals made if your budget really doesn't allow for traditional screen printing.
5. Push it Hard: You have to ask yourself this question and be realistic with yourself. Are you ready to sleep little and work hard? This will require patience and hard work and if you like sleeping until noon this might not be the best profession for you. Get ready to really push your brand hard to make this happen and remember: "You've got to get up every morning with determination if you're going to go to bed with satisfaction."
About the Author
Maciej is the owner of Action Sports Branding which is an
action sports marketing
firm dedicated towards providing search engine optimization and marketing efforts to the action sports industry. Everything from SEO to viral marketing efforts. Action Sports Branding specializes in
skateboard marketing
services.